The Audacity of Ambition
My new daily mantra:
The audacity of ambition -- and innovation
I don't want to work for an industry that is content with the status quo.
I don't want to work for an industry that is afraid of innovation.
I don't want to work for an industry that blames its readers when things go bad.
I don't want to work for an industry that is scared of risk -- and success.
I don't want to work for an industry that is scared of change.
I don't want to work for an industry that is afraid to have a conversation with its users.
I don't want to work for an industry that is content to die.
I want to work for an industry that believes in its audience.
I want to work for an industry that can admit it was wrong.
I want to work for an industry that has the audacity to innovate.
I want to work for an industry that always wants to improve, even when it's on top.
I want to work for an industry that always strives to be the best.
I want to work for an industry that believes there is no such thing as good enough.
I want to work for an industry that puts innovation first.
If this is the last stand for the American Newspaper, I don't want to go out without a fight. I want to shatter paradigms, destroy cherished icons and push the envelop of innovation. And if all those efforts fail, I want try again.
I don't want to admit defeat without at least trying. If I lose, I want it to be because I had nothing left to give. I don't want to lose because I decided it was too hard to win.
I want the audacity of ambition -- and innovation.
What do you want?
30 January 2008 by Melissa Lyttle
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